The leading mobile virtual network operator. FreedomPop, released a public statement, via the website, that it is providing users of WhatsApp zero-rated access. This allows mobile users in Spain, free access to the messaging app, no matter how much data remains in their allowance. Freedom Pop indicated the zero-rated access becomes available to users in a few months, though an exact date is unknown.
Established in 2011, FreedomPop, recognized for its marketing programs, offer SIM cards with free mobile service, free airtime, text messaging and bundle packages. Based in the United States, Freedom Pop is expanding across the Atlantic Ocean into the United Kingdom and Spain. The company completed a $50 million funding initiative, enabling Freedom Pop to broaden its worldwide coverage.
WhatsApp, a universally recognized Facebook entity, is aligned with many mobile providers, offering zero-rated access, though the practice raised consternation in certain markets. Those nations in opposition to programs such as Facebook’s Free Basics are imposing legislation supporting net neutrality, focusing on discriminatory tariffs providing special preference to certain providers versus others. The free programs are meeting stiff opposition in Europe, though the European Union chose to defer judgment on its use to national authority.
FreedomPop CEO Stephen Stokols commented, “Part of the reason why the Spanish initiative is important is because it is not in formal partnership with WhatsApp.” He further added, “FreedomPop is the first carrier to embrace WhatsApp organically and create a model that works without having Facebook push it.”
Though the WhatsApp feature appeals to many FreedomPop users, the primary attraction to FreedomPop is the attractive mobile package of 200 voice minutes, 200 texts, and 200 MB data use. Customers of this introductory plan find the benefit of being with FreedomPop and often become a subscriber. Learn more: